I am thrilled to present the recent addition to my portfolio - a healthcare commercial for the innovative company, Twistle. This project was an incredibly rewarding experience, and I am excited to share the story behind my role as the cinematographer.

Project Overview:

Twistle is a healthcare technology company dedicated to transforming patient engagement and communication. When the Director of Photography (DP), Hari Mitar Khalsa, brought me onto this project, I was immediately captivated by Twistle’s mission to improve the medical patient experience with software. It was an honor to collaborate with a company so committed to making a positive impact in healthcare.

Role as Cinematographer:

As the cinematographer for this commercial, my responsibility was to capture the essence of Twistle's innovative solutions and their dedication to improving patient outcomes. I worked closely with the DP to develop a visual narrative that would effectively convey the company's core message.

My role involved:

1. Visual Concept Development: Collaborating with the creative team to conceptualize the visual style and approach that would best represent Twistle's brand and mission.

2. Shot Composition: Selecting and framing shots that highlight the key features and benefits of Twistle's healthcare technology.

3. Lighting and Cinematic Techniques: Ensuring that each scene was lit and shot to create a visually compelling and emotionally engaging narrative.

4. Equipment and Technical Expertise: Using state-of-the-art camera equipment and my technical expertise to capture high-quality footage.

5. Collaboration: Working closely with the director, producer, and post-production team to ensure the visual storytelling remained consistent and impactful throughout the project.

Challenges and Achievements:

One of the most exciting aspects of this project was the opportunity to creatively address the challenge of distilling complex healthcare technology into a visually engaging and easily understandable story. I am proud of how the team and I worked together to meet this challenge head-on and produce a commercial that effectively communicates Twistle's mission and offerings.

I'm incredibly proud of the final result and am grateful to have been a part of this project. It has been a privilege to contribute my cinematography skills to a company that is making a difference in the healthcare industry, and I look forward to taking on more projects that allow me to bring stories to life through the lens.

Feel free to watch the commercial here and if you're interested in collaborating on a project, please don't hesitate to contact me. Thank you for reading and sharing in my passion for storytelling through the art of cinematography.