Organic Search Engine Optimization (SEO)
Why Invest In Organic SEO?
Our Organic SEO packages have been proven to increase rankings in search results to help businesses of various sizes reach more targeted buyers online. With our proven SEO methodology, our Organic SEO Campaigns boost keyword search rankings, drive targeted traffic to your website, and generate more leads for your online business.
There are people all around the world searching for your product or service in Google as we speak. With our search engine optimization package, your company will dominate the search engine rankings so you develop the authority in the organic search engine rankings.
Getting on the first page doesn’t have to be as hard as it’s made out to be. And with our methodology, you could be benefiting from loads of organic search traffic coming to your website in a matter of weeks.
The Path To Ranking Websites With Organic SEO
Our primary aim is to improve business’s website rank so that users will see your website listing when they type certain keywords or phrases into search engines like Google. In order for us to achieve this goal, we have to coordinate several different, but closely related activities.
This page covers all the facets of our Organic SEO service. Allowing us to manage all these activities ensures a professional effort and positive results.
We conduct a thorough investigation to find out everything there is to know about your target audience and how we can utilize your website’s content to drive traffic and turn your visitors into paying customers.
Our SEO methodology is a process that takes place over time, involving result-driven practices. Simply redesigning web pages and rewriting content won't ensure results. Truly building SEO authority takes an ongoing effort over the course of a few months.
Organic SEO In The Path To Purchase
Awareness
We carefully plan a unique SEO strategy using our proven 5-Phase methodology to ensure you climb the rankings in Google’s search results where potential customers will be able to find your website and local business. The greater your visibility, the more likely your audience will be aware of your product, service, and location.
Consideration
We then focus on creating & optimizing web pages focused thoroughly on researched SEO keywords that potential customers are searching for that you want to rank #1 in search results for. When users click on a page that is topically relevant to their search, the chances for purchase increase significantly.
Conversion
Organic search leads convert at a much higher rate than Social Media or PPC leads. This is because users coming to your website through organic search results are already looking for the service or product you are offering, thus are further into the conversion cycle when they arrive on to your website.
Why Hire Us For Organic SEO?
Proven track record: We help businesses meet their goals and boost their ROI through our digital marketing solutions.
White hat practices: We don’t use practices that can put your sites at risk from Google penalties; we only use the best white hat SEO practices for your business.
Value-added service: We provide premium solutions at rates that you can afford.
Transparency: We provide comprehensive reporting for full campaign visibility so you can stay updated.
Click here to view demo the dashboard you’ll get to use to track our progress with once we get started on an Organic SEO campaign.
username: demo@demo.com password: demo
What to expect when you work with EZJ Online
Our proprietary dashboard to track your campaign rankings. You’ll get dashboard access to view keyword rankings, website traffic reporting, Google SERPs report, and other data.
Extensive Pre-campaign site audit and keyword research, grouping, and mapping.
Extensive on-page optimization which includes web copy writing, tag and header optimizations, URL rewrites, and meta data optimization among others.
Monthly rank building through guaranteed blog outreach, magazine news placements, PDF submission, and press releases.
Monthly content creation and publication to your blog. Includes video channel setup and optimization, and monthly video creation and upload.
Reporting: Each Organic SEO package comes with On-Page Structural Reports, Meta-Data & Content Optimization Reports, and Monthly Executive Summary Reports.
Benefits Of Optimizing For Search Engines
INCREASE IN TRAFFIC
With our proven methodology, you will see a steady, stable increase in your website traffic over time. More visitors to your website, means more eyeballs on your offerings which means higher conversion rates!
2. INCREASE IN BRAND CREDIBILITY
Over time, users have come to trust Google. When your website ranks high in the search engine result pages, people automatically assign a certain level of trust to your brand.
3. BETTER ROI THAN ONLINE ADS
The conversion rate of Organic SEO leads can't be matched by other forms of online marketing. Leads coming in from Organic SEO actually searched for your offering before landing on your website, thus, pre-qualifying themselves before they even hit your website.
4. STAY AHEAD OF YOUR COMPETITORS
More and more businesses are realizing the benefits of Organic SEO. If your competitors haven't started investing in Organic SEO, you can be sure that they will be in the near future.
5. LONGEVITY
Although Organic SEO results are not instant, they do possess longevity. Once in place, your rankings will remain stable if worked on continuously. Compared to online ads, SEO is a long term marketing strategy.
Our 5 Step SEO Methodology To Ranking First
1. SITE ASSESSMENT
We start by understanding the business, market and competition.
We perform keyword research which helps us understand what phrases your target audience uses when they are searching for your product or service online.
Then we gather keywords to drive relevant traffic to your site.
We look for potential marketing performance challenges with the website that could be fixed to help search engine algorithms better understand how and when to rank your business.
90% of a Local SEO campaign's success relies on the proper selection of keywords. The site assessment is largely focused around finding the keywords with highest search volume potential to start ranking higher for.
2. CAMPAIGN ROADMAP
We create a strategy to outrank your competition based off of what makes Google rank them for certain keywords already.
Our expert Writers, Analysts, Webmasters, and seasoned Organic SEO experts with over a decade's worth of successful web experience contribute to your customized roadmap in order to drive success.
We provide the work to you in real time with our proprietary campaign dashboard. To see a demo, click this link and use username: demo@demo.com password: demo
3. ON-PAGE SEO
We optimize the technical elements of your site that can be improved to drive better traffic performance to your website.
We match search phrases to your website’s pages and evaluate if your website is being properly indexed by google with site-wide code, tags, and metadata.
Clean codes, optimized HTML tags and metadata that helps search engines crawl your site better and index and rank you pages according to the relevant search terms.
Create algorithmically appealing content that represents your brand to the Google algorithm AND searchers.
70% of ranking success in small markets are attributed to On-Page factors.
4. OFF-PAGE SEO
Our link building strategies ensure that your website’s backlinks are composed of genuine website endorsements or relevant citations that improve your overall link profile, not just for now, but for the long term.
Our website and link auditing processes will analyze the quality, quantity, and diversity of the existing links to your site.
Optimize digital footprint and build our campaign based off the referral information in the world wide web about your website.
Optimize anchor texts to create a natural and balanced off page profile
Acquire inbound links to your website with our proprietary outreach program that acquires referral backlinks from unique publishers online, month over month.
Backlinks still contribute to over 60% of rankings in search
5. REPORTING AND ANALYTICS
As a digital marketing agency that guarantees SEO results, we provide you with real time reporting through our proprietary user dashboard
Our dashboard integrates with various data aggregators like Google Analytics
Reveals real time data on campaign progress, traffic, keyword rankings and much more. To see a demo, click this link and use username: demo@demo.com password: demo
Our Organic SEO Packages:
Common Organic SEO Misbeliefs
1. “I DON’T THINK WE HAVE A BUDGET FOR THIS KIND OF WORK AT THE MOMENT.”
The value of SEO lies in the quality of the output. You get what you pay for. Our work is of high quality and has long-lasting effects that will yield returns for years to come.
2. I WANT RESULTS NOW AND I KNOW SEO IS a LONG-TERM strategy.
SEO is complex. If there was an easy way to get ranked within a day, everyone would be doing it. It takes time. Using our trusted methodology will give results that are long lasting.
3. HOW DO I KNOW YOUR METHODOLOGY WORKS?
You can look at some of our testimonials, available in our Methodology Explainer or on our website.. We have a proven track record.
4. I GOT BURNT BY SEO COMPANIES BEFORE.
It's very unfortunate that you had to deal with those types of companies in the past. I have a couple of testimonials you can look at and a portfolio of happy clients you can contact.
5. DO I REALLY NEED THIS? I'M DOING WELL WITH WORD OF MOUTH REFERRALS.
Each year, the amount of consumers making purchasing decisions online increases. If this trend continues you will be forced to go online at some point, by which time you will be very far behind your competitors.
6. WON'T PPC BE A BETTER OPTION FOR ME?
With PPC, you pay for each and every click to your website. It's a short term strategy which dies when your budget runs out. SEO is scalable and provides long lasting results. It's not instant; however, the effects last over a long period of time.
Is Organic SEO For You?
All of the websites we’ve built for businesses have benefited from the increase in website traffic from search engine rankings with the help of our Organic SEO package to drive new sales.
Conclusion
Ready to hand off the technical side of your SEO campaign to a digital marketing agency that’s proven to get results for their clients? Start by requesting a free website SEO video analysis!